Amethyst belongs to the quartz group and ranges in colour from light to deep purple. It is a fairly well-known stone and is therefore found in countless places around the world. From Africa to Canada, beautiful rough amethyst gemstones are frequently found.
You’ll therefore find the following in our range a wide range of products of the Amethyst. Charms, hearts, cuddly stones and bulbs. There’s a huge choice!
The name comes from a Greek word meaning ‘not drunk’. The explanation for the name lies in an ancient Greek myth about the god Bacchus, who, in a fit of rage, decreed that the first person he encountered would be devoured by tigers. The unfortunate Amethyst was on her way to fulfil her duties at Diana’s shrine. When the tigers pounced, Diana transformed the girl into a clear, transparent crystal. In a fit of rage, Bacchus threw the juice from his grapes over the stone, giving it its beautiful purple colour.
The Greeks also believed that amethyst prevented drunkenness 😉
Amethyst has been prized for thousands of years for its beauty and legendary energies. As early as 25,000 BC, the stone was in use in Europe, and in ancient Egypt it was fashioned into beads and amulets. Amethyst held great value in early Roman and Greek societies. It was long regarded as a stone of kings and was therefore incorporated into crowns, sceptres and bishops’ rings.
We draw our information on how amethyst works – and in particular its spiritual properties – from the wonderful and comprehensive book ‘The Wisdom of Stones’ by Robert Simmons & Naisha Ahsian. Highly recommended if you’re interested in how stones work!

The amethyst is said to possess a vast array of spiritual properties. It is a stone frequently used in meditation and other spiritual rituals due to its powerful yet gentle energy. It helps you achieve a meditative state more easily and remain consciously connected to the Divine.
Amethyst is widely regarded as a spiritual stone that offers protection and purification. It is associated with the third eye, crown and higher chakras. This makes it the perfect stone to support you during meditation.
It helps to calm your thoughts and guide you towards a higher state of consciousness. Thanks to its purifying properties, amethyst creates a clean and pure energy field around you. It also creates a spiritual light around the body, warding off negative influences.
If you know anything about Lord Saint Germain, you’ll know that he is said to use the violet flame to burn away old and negative energy and karma from your energy field. A deep spiritual purification. The subtle frequency of the amethyst can help you connect with this beneficial energy.

By working with clusters, geodes and crystals of amethyst, you can enhance your physical environment. You create the feeling that you are surrounded and protected by a bubble of light. That is why amethyst is suitable for everyone. By carrying amethyst with you, you keep the inner space of your body and energy field in a state of balance and well-being. It is, however, advisable to cleanse and recharge the amethyst from time to time. The best way to do this is to hold the amethyst under running water whilst setting the intention that the stone is being cleansed.
If you’re really struggling with dark and negative forces, you can combine this stone very effectively with Moldavite. It raises your frequency to a high level, meaning you simply no longer resonate with the lower energy of these forces.
Amethyst stimulates the mind, mental clarity and intuition, and connects you to the spiritual realms. It gives you deeper insight and a better understanding of the dynamics and causes of your life experiences.
Working with this stone helps you become aware of harmful thoughts, behaviour and habits that cause an energetic imbalance. The stone can also help you overcome addictions.
‘𝙰𝚖𝚎𝚝𝚑𝚒𝚜𝚝 𝚒𝚜 𝚎𝚎𝚗 𝚏𝚒𝚓𝚗 𝚑𝚞𝚕𝚙𝚖𝚒𝚍𝚍𝚎𝚕 𝚋𝚒𝚓 𝚖𝚎𝚍𝚒𝚝𝚊𝚝𝚒𝚎𝚜 𝚎𝚗 𝚖𝚊𝚊𝚔𝚝 𝚍𝚎 𝚟𝚎𝚛𝚋𝚘𝚗𝚍𝚎𝚗𝚑𝚎𝚒𝚍 𝚎𝚗 𝚌𝚘𝚖𝚖𝚞𝚗𝚒𝚌𝚊𝚝𝚒𝚎 𝚖𝚎𝚝 𝚎𝚗𝚐𝚎𝚕𝚎𝚗 𝚎𝚗 𝚐𝚒𝚍𝚜𝚎𝚗 𝚖𝚊𝚔𝚔𝚎𝚕𝚒𝚓𝚔𝚎𝚛. 𝙹𝚎 𝚕𝚎𝚎𝚛𝚝 𝚓𝚎 𝚘𝚟𝚎𝚛 𝚝𝚎 𝚐𝚎𝚟𝚎𝚗 𝚊𝚊𝚗 𝚑𝚎𝚝 𝙶𝚘𝚍𝚍𝚎𝚕𝚒𝚓𝚔𝚎 𝚎𝚗 𝚓𝚎 𝚎𝚒𝚐𝚎𝚗 𝚜𝚙𝚒𝚛𝚒𝚝𝚞𝚎𝚕𝚎 𝚔𝚛𝚊𝚌𝚑𝚝 𝚝𝚎 𝚣𝚒𝚎𝚗 𝚊𝚕𝚜 𝚎𝚎𝚗 𝚐𝚎𝚜𝚌𝚑𝚎𝚗𝚔. 𝙳𝚎 𝚜𝚝𝚎𝚎𝚗 𝚘𝚙𝚎𝚗𝚝 𝚎𝚗 𝚣𝚞𝚒𝚟𝚎𝚛𝚝 𝚑𝚎𝚝 𝚍𝚎𝚛𝚍𝚎 𝚘𝚘𝚐 𝚎𝚗 𝚑𝚎𝚝 𝚔𝚛𝚞𝚒𝚗 𝚌𝚑𝚊𝚔𝚛𝚊 𝚎𝚗 𝚐𝚎𝚎𝚏𝚝 𝚣𝚘 𝚍𝚎 𝚘𝚗𝚝𝚠𝚒𝚔𝚔𝚎𝚕𝚒𝚗𝚐 𝚟𝚊𝚗 𝚑𝚎𝚕𝚍𝚎𝚛𝚎 𝚟𝚎𝚛𝚖𝚘𝚐𝚎𝚗𝚜 𝚎𝚗 𝚒𝚗𝚝𝚞ï𝚝𝚒𝚎 𝚎𝚎𝚗 ’𝚒𝚖𝚙𝚞𝚕𝚜.’